Canon Central and North Africa announced its long-awaited R-tour yesterday-June 2nd, which commenced in Kenya to witness the launch of 2 of their revolutionary products EOS R3 and EOS R5 C alongside showcasing its newly introduced release Powershot Zoom, the EOS R7 and R10.
Canon Africa R Tour
Design and Performance To Exceed Expectations: EOS R System
Canon showcased its products EOS R3 which offers the familiarity and speed of Canon’s renowned EOS-1 series, with the innovation and versatility of the EOS R system. With the new, innovative 24.1 megapixel sensor, the EOS R3 gives an optimal balance of performance, resolution and speed to offer news and sports photographers a camera to outperform and outpace the competition. Likewise, the EOS R5 C is a powerful, hybrid cinema camera which combines the professional filmmaking features of the Cinema EOS range with the EOS R system’s photo capabilities. A high resolution, full-frame CMOS sensor, DIGIC X processor and the RF Mount, are the crucial three elements that enable high fidelity 8K capture, and 45 megapixels still photo capture at burst speeds up to 20 frames per second, all in a single body of the EOS R5 C.
An Experience To Remember
To amplify the experience up a notch, Canon created different experimental booths with a specific purpose or need catering to a particular audience, thereby ensuring focused attention is delivered to all incoming requests from attendees. Different booth set-ups were installed at the event, showcasing different genres, R booth, Check and Clean booth, and R system and lens line up. The R booth showcased an entire lineup of the Full frame mirrorless series and an experimental set-up to allow customers to touch and engage with the product.