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Samsung Sees Significant Adoption Of Foldable Smartphones As Enterprise Demand Doubles

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Foldable smartphones Kenya samsung fold4

Samsung Electronics Ltd announced the number of Galaxy Z Fold and Galaxy Z Flip smartphones sold for enterprise use has more than doubled year to year. From January to October 2022, the number of foldable smartphones Samsung contracted to enterprise customers increased by 105% compared to the same period in 2021.

Foldable smartphone shipments are expected to reach 16 million units worldwide, an increase of 73% year on year, the form factor is rapidly becoming mainstream, and shipments are expected to grow to 26 million units in 2023. The ease of multitasking on a large screen, and powerful app optimizations for foldable devices, are helping drive adoption among enterprise users.

Companies are looking for ways to maximize productivity with technology as they work towards work-from-anywhere policies. Foldables have particularly attracted the financial services industry where 74% of a sample group of financial advisors say staying connected via mobile apps is critical.

Benefits of Foldable Smartphones for Enterprise Users

The Galaxy Z Fold 4, Samsung’s fourth-generation foldable smartphone, is a multi-tasking powerhouse that’s ideal for business use. It offers a large, expansive-sized screen, making it easier to get things done compared to traditional smartphone screens.

  • The large, expansive-sized screen, makes it easier to get things done compared to traditional smartphone screens.
  • It offers a larger working area which is well suited for multi-tasking amongst apps. The PC-like Taskbar enables users to manage, launch and switch between apps, all without interrupting work.
  • It can open up to three apps at once, including two of the same app for side-by-side comparisons.
  • It has Flex Mode which not only provides a hands-free experience for major video conferencing tools, it can now support dedicated e-signature or note-taking capabilities on partner apps using S Pen.

Partnerships That Enhance The Experience of Foldable Smartphones

Professionals need the best tools to help them maintain consistency and routine, even when working remotely. Their devices must support complex workflows, including alerts, research, charts and portfolios, and give them the power and productivity advantage they need to stay competitive.

Samsung has enhanced Galaxy Z Fold 4’s utility in unique ways leading to wider adoption of foldable for enterprise use.

The Galaxy Z Fold’s unique form factor enables financial professionals to access Bloomberg Professional app to access Bloomberg’s market data, analytics, news and communications on the go in a more intuitive and immersive way while preserving the user experience and functionality with which there are familiar. The adaptive layout provides easy continuity and multitasking on the go.

Samsung also collaborated with DocuSign which takes the hassle out of signing agreements on large screens. With the Galaxy Z Fold 4, users can now quickly drag and drop email attachments in multi-view mode directly into DocuSign and seal deals quickly on the go with Samsung’s S Pen and the dedicated Flex Mode signature.

Another collaboration was with IBM to address challenges financial professionals may face helping clients while working from anywhere. IBM iX, the experience design partner within IBM Consulting, worked with a leading financial institution to develop the mobile experience, helping wealth advisors quickly access and manage market portfolio information. The integration of Samsung DeX and S Pen enables users to interact with data, drag and drop files between apps, translate handwriting to text and even capture digital signatures in a full desktop-like environment on their foldable device.

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